Meet the Fractional COO Behind Smooth Sailing Operations

My mission is to reduce reactive urgency in backend systems.

You know those immediate fires that catch you off guard and end up taking an entire afternoon you had planned for something else? It’s time to say goodbye to them.

That’s where I come in ✨

What you’ll find here:

operations management

Running the daily backend so nothing falls through the cracks.

Strategic ai Integration

Using AI to strengthen your operations, not complicate them.

Team development strategy

Knowing who to hire, what to outsource, and where AI can take the seat instead.

CONVERSION OPTIMIZED

Conversion-optimized workflows to ensure every step is moving the needle

welcome!

Meet Alex, the Fractional COO behind Smooth Sailing Operations

I’ve never been able to stay in one place for long. I didn’t want a desk job keeping me from seeing the world, and I didn’t want to fund that freedom with generic gig work that felt disconnected from anything real. I wanted a career that traveled with me. A beach shack in Costa Rica one month, a cafe in Lisbon the next, a cabin in the Rockies after that.

That’s why I built Smooth Sailing Operations. Not just so I could travel, but so other ambitious business owners could build that same freedom into their businesses, without sacrificing the caliber of work they’re known for.

How I Actually Work


I’m a modern operations solution for founders who are tired of carrying it all. They want operations they can trust, using tools they trust, and can scale the distance.


Through my signature 4 phase framework and leaning on the latest AI solutions, I’ll have your operations department whipped into shape in no time.

Fun Facts:

I’ve worked with 30+ clients across 5+ industries.

I’m based out of Tampa, FL ☀️

Alex started out as a Conversion Copywriter

Peanut, Alex’s dachshund, will probably make an appearance on calls

I’m a astrology + human design enthusiast 🌙

I’m a ClickUp verified consultant.

How I can support you + your creative vision

Want To Get The Latest Straight To Your Inbox?

SIGN UP TO THE NEWSLETTER